It Cosemtics: Confidence in a Compact

If I could create my dream foundation it would be full coverage with SPF, have ingredients to benefit my skin, as well as help blur pores and fine lines. Not too much to ask for, right?

Though it seems unrealistic to expect so much from one product, my interest was piqued when I heard about the new serum compact foundation from It Cosmetics. Available at Ulta, their site claims ” Confidence in a Compact starts its life as your first-ever, clinically shown anti-aging solid serum, and is infused with full-coverage pigments and SPF 50+ UVA/UVB broad-spectrum physical sunscreen. It truly delivers all the skincare benefits of your best-selling Confidence in a Cream, plus your full-coverage foundation and SPF 50+ in one simple step!” I mean what part of that doesn’t sound amazing? So, of course I went in search at my local Ulta the day it launched.


The packaging is beautiful. It is a plastic compact with a decent mirror and puff included. It is very similar to the packing you would find for a cushion foundation.


While I was in the store, I took a look at the brush that was made for this product. The Heavenly Skin brush was beautiful, but at almost $50, it seemed similar enough to brushes I had at home that I decided not to purchase it.


I tried applying this foundation with the included puff, my Artis Oval 7 and my Spectrum B01. I did not like the puff at all. My Artis oval 7 worked well, but I feel I got the best application with my Spectrum flat buffing brush. 


I have very oily, acne prone skin. I primed my T zone with Rimmel Stay Matte as well as a little of the Smashbox pore minimizing primer. Normally, I would use a green color corrector to help with my acne, but decided to forgo it to see how the foundation really worked. I was pleasantly surprised how well it covered my acne and discoloration. So, I added a little powder to set it and finished it off with a mattifying setting spray.


Throughout the day, I was pleasantly surprised. Normally, I’m an oily mess in a matter of hours. However, I didn’t notice any major problem until about 6-7 hours of wear. It didn’t settle into any lines, crease or break apart.


Please excuse my expression, as this picture was take at 7:00 pm, about 12 hours after I had applied it. As you can see, I am oily and the foundation has started to wear away. But for 12 hours of wear, I was really pleasantly surprised!

Overall, I really love this foundation. It is a little tacky, so I definitely recommend setting it with a powder. I loved the coverage and it felt so light weight all day. I will say, I don’t think this will be the best for dry skin. I noticed that it had a tendency to grab on to any little pieces of dry skin I had. If you have oily, combination or normal skin, I think you will love it! 

Do you plan of giving the serum compact foundation a try? Let me now in the comments below.

Hope you have a great weekend!

Xoxo Sammie

  1. February Favorites

    March 3, 2017 at 11:01 am

    […] new It Cosmetics serum compact foundation. I won’t go too in depth, because I already did a full review, but it is safe to say this is one of my new favorite […]

Comments are closed.